Calling Dick Tracy: Will Apple Really Launch An iWatch? Very Doubtful

dicktracyFrom my Forbes.com blog The New Persuaders:

Even in a holiday week, the Apple rumors continue–and today, it’s that the company may produce a smart watch in the first half of next year.

Yes, another techie watch, the bane of the technology industry nearly since the dawn of the microchip. Here’s why I’m not betting on seeing an iWatch anytime soon:

* We all already carry a watch. It’s called a cell phone. And in case you hadn’t noticed, it can tell you the time–more reliably than you can make a call on it, in fact.

* Even Apple would have trouble making a watch with a screen look fashionable enough to wear all the time. Seriously, half the population will never wear anything like this, and I’m betting that even most of the male half would look askance.

* Anything with a screen that would fit on your wrist is too small to do the vast majority of stuff you can do on a smartphone. Don’t even think about anything resembling a keyboard, and Siri isn’t nearly there when it comes to voice commands for a wide variety of applications. The screen also would be too small to run ads on, which, come to think of it, might be a plus for Apple as a way to stick it to Google.

* Apple supposedly isn’t designing this thing. According to the report, Intel would design the watch and Apple would produce it. Sorry, no. Only in the Bizarro universe would this kind of thing happen.

All this is not to say that Apple won’t move into wearable computing at some point. …

Read the rest of the post at The New Persuaders.

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Wait, So Apple’s Siri Won’t Kill Google Search After All?

From my Forbes.com blog The New Persuaders:

Just a few months ago, some folks were suggesting that Apple’s voice assistant Siri would kill Google’s search by offering a more natural way for people to find what they want online–without annoying ads, either.

Honestly, the notion sounded at best rather ahead of itself at the time. But now, it seems Google’s search service–specifically aided by its just-announced Google Now, the voice-enabled personal search assistant that’s part of the new version of the company’s Android mobile operating system–has actually turned the tables on Siri. According to several people who have pitted the two services against each other, Google search smokes Siri. …

Read the complete post at The New Persuaders.

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