Why Google TV? Advertising $$$

Eventually, when the cool glow of Google’s announcement of Google TV this morning dies down a bit, someone will ask the obvious question, one that dogs almost every new product or service the search giant releases: Why is Google doing TV software? Sure, Google makes a valid point that search can become a new way [...]

Fighting the Scourge of Malvertising

Some 1.3 million malicious online ads are viewed every day, even on high-profile sites such as the New York Times and TechCrunch. This so-called malvertising–pop-up fake antivirus ads and seemingly standard ads that have malicious software code embedded in them in an attempt to steal data such as passwords or credit-card numbers–is often very difficult [...]

Eric Schmidt: Google’s Next Big Business Is Display Ads

Annual shareholder meetings can be anticlimactic snoozers, but often enough, Google’s are not. There was the time in 2008 when cofounder Sergey Brin abstained from a motion for Google to end its activities in China, on which the rest of the board voted no–providing a clue to Google’s recent decision to stop censoring search results [...]

LIVE: Display Ad Rebound Powers Yahoo Profit, But Investors Unimpressed

After five straight quarters of declining year-over-year revenues, Yahoo managed to return to growth in its first quarter, even if it was only 1%, to $1.6 billion. But the real upside for the tarnished Internet icon was in profits, which jumped 162%, to $310 million, or 22 cents a share–way ahead of analysts’ 9-cent estimate. [...]

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