From my Forbes.com blog The New Persuaders:
Assuming you’ve got power or even a cell phone signal by now, media and tech companies and tweeters galore are providing instant insight into where Hurricane Sandy is heading. Here are a few that go well beyond the reporter-in-the-rain TV coverage:
* Weather Channel livestream: The cable channel that no doubt will be seeing ratings skyrocket is running a livestream on YouTube of the latest news and frequent warnings about what to do (stay home!).
* Wall Street Journal liveblog: The paper’s continuously updated blog has a wealth of information, including on-the-scene reporting of how folks are coping with the storm.
* Twitter: The hashtag #sandy brings up a (forgive me) flood of tweets related to the storm. Oddly enough, it’s not a trending topic, though “East Coast” and “FEMA” are. And not surprisingly, some people are finding ways to make a joke out of potential tragedy. A tweeter named @HurricaneSandy tweeted: YOU THINK I’M BAD? SEE WHAT HAPPENS IF MITT ROMNEY GETS ELECTED. Still, as in many crises, Twitter remains the place to get the latest, on-the-scene, unvarnished news. …